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Increase Your Sales By Accepting Credit Cards

In the current day and age, it is rare to find a business that doesn’t accept credit cards as a form of payment, but a small group of businesses are still holding onto the old fashioned way of doing business.  Unfortunately for those businesses, most consumers have recognized the convenience associated with paying with a credit card, and may not carry cash regularly.  Many consumers may not even have a checkbook, and may only use checks to pay bills that can’t be paid through online bill pay services.  In order for a business to stay relevant and competitive with similar businesses, it is quickly becoming a necessity to offer your customers the option to pay with a credit card for their purchases.


In the year 2009, 66.9 billion credit or debit card transactions were made.  At the same time, 41% of businesses did not accept either credit or debit cards.  These businesses were missing opportunities to sell products and goods to those customers who rely on their credit and debit cards to make their purchases.


Why Do Some Businesses Avoid This Convenience?


Most businesses that do not offer the ability to pay with credit cards cited the cost of doing so as the main reason against it.  It is true that there are fees associated with hiring a credit card processing company.  These fees are often assessed by the individual company and the specific credit card being used (Visa, MasterCard, etc.).  But of the businesses that do offer the ability to pay using credit or debit cards, most assumed that it was just simply a cost of doing business.  Most businesses also believe that offering these services gives them the opportunity to help more customers and makes the payment process more convenient and less painful for their employees and customers.  In this way, they felt that their sales were increased.


It is a well-known concept that people will spend more when they use a credit or debit card than when they use cash.  Credit cards allow a certain level of emotional detachment from the process of buying things.  Consumers will swipe the card for more money than they will hand over to a cashier.  This is another way that offering the option to pay with credit cards will increase sales for any business.


Benefits Of Accepting Credit Cards


The increase you will see in sales is not the only benefit you will get from offering your customers this option.  Most businesses deal with at least one or two returned checks every month.  This means that you are missing the money for the purchase, and you are charged a fee for the returned check.  Even if you pass this cost onto your customer, you still run the risk of never seeing the money.  Credit cards are processed immediately, and won’t be approved without authorization.  With on the spot approval, you are guaranteed to receive your money quickly.  Those who accept American Express merchant services don’t have to deal with the hassle of returned checks each month.


A large part of your business is based on the level of customer service that you offer to all those who come through your doors.  When you accept credit card payments, you offer a more convenient shopping experience for your customers.  With the best American Express merchant services, you increase the flexibility your customers have when paying for their goods.  If a customer is inconvenienced when they come to your store, they may develop negative feelings toward your business.


Considerations When Choosing A Processor


If you make the choice to accept credit card payments from your customers, you will first need to find a service to handle the payments for you.  It is important that you ask any questions you have up front and discuss any specific terms before you sign a contract.  Approach this process like you would any other business partnership.  Be patient and do your homework before you make your final choice.  Make sure to compare American Express merchant services providers against each other to find the best one.  Ask some of the following questions of your potential service providers:


•             What fees are associated with your service?  Be sure to ask about monthly and annual fees.

•             Is there a cancellation fee if you are dissatisfied with the service?

•             What is the time between when the payment is made and when the payment is in your account?

•             What type of equipment will you need?

•             Is there a separate rate for rewards cards, or is the rate the same for all card types?

•             Is there a separate rate for debit cards?

•             Can you keep your current bank relationships, or do they want you to use a specific bank or account?


These are just a small example of the type of questions you will want to ask your potential credit card processing company.  Tailor your questions to the type of business you run.


Small Business Versus Large Corporations


You may be surprised at the range of prices and rates you find from different credit card processors.  With larger corporations, you may get a lower rate or fee, but you may give up the personal service and face-to-face contact you can often get from a smaller business.  Many of the larger providers also offer other solutions such as online bank deposit and small business startup loans which can be useful to your business.  Smaller providers often offer better customer service and a more personal connection, but the fees are often higher.  Picking the right processor is a matter of deciding what is most important for you and your business.  Make a list of absolute necessities and another list of things you are willing to compromise before you start looking for the right service.


Ask For Referrals


If you own your own business, there is a good chance that you know someone who has been in your situation.  Ask for referrals from friends and business associates that you trust for the company they use to handle credit card payments.  Stick with businesses that have similar needs to yours in order to best tailor your service to your specific business.


A Win-Win Situation


Offering credit and debit card payments to your customers is a win-win situation.  Your customers are offered the convenience and ease of paying with a credit card, and your business has a chance to improve customer relations and offer more flexibility in the way of payment.  When your customers leave the store, everyone will be happy.

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Increasing your sales by accepting credit cards.

Must Haves For Every Small Business

There’s certain equipment, software and advertising that is necessary for every small business to succeed.  Helping your business to prosper is a matter of knowing the right things to invest in, and being aware of the tools that are available to you.  Not only do these things help your business, they make your life much easier by helping you to simplify tasks and stay organized.  Consider using some of the following tools to help get your business up and running and help keeping you organized.




Have you ever had to carry around a large file, or make copies of things to share with everyone in your office?  Or do you always have seven different flash drives you are carrying around because each one holds a different set of information?  With DropBox, you can upload your files into the cloud, and give access to anyone who needs to see the information.  No more passing around disks and flash drives, or emailing large files to everyone in the office.  Not only does this tool help you to share information, it is also a great organizing tool for all your office documents.  Set up folders for each set of information, and everyone can access them.  This is a great way to simplify the process of sharing information through the office.




Skype is a great way to hold long distance conference calls and videoconferences without paying a huge fee for phone service.  If you deal in international clients and have to worry about time differences, Skype is a great tool that allows you to communicate regularly and effectively without a huge phone bill.  Skype can also be used to send documents right away, even if you are currently on a call.  Skype is a great tool that allows you to multi-task and keeps you in touch with your clients and business partners who aren’t close enough to visit.




Are you starting a new business and looking to hire the best talent that you can find?  LinkedIn has become a great resource to provide you with an online directory of resumes and applicants.  It also gives you a chance to connect with people who are of a similar mind and who may have the same interests in you.  It’s no longer necessary to weed through hundreds of applicants before you can find the best person for the job.  With LinkedIn, you can recruit who you want working for your team.


Social Media Fan Page


Social media is a daily staple in the lives of most Americans.  Millions of American log onto their Facebook, Twitter and Pinterest accounts every day.  Your business needs to have a presence on these sites.  Create a fan page that your customers can like and visit often.  Give out special deals and discounts for those who are members of your fan page.  And update your page often so that your customers feel like they are getting valuable and valid information about your company.  Using social media also allows you to appeal to a younger generation and bring in some younger customers.  These customers will then spread the word to their friends, and you’ve suddenly increased your customer base.


Accounting Software


If you hate keeping the books, and don’t have the funds to hire an accountant, consider investing in online accounting software or a bookkeeping program.  You can track inventory and manage all receipts online, and get rid of the hassle.  These are great programs that allow you to save time and stay organized


So now that we’ve discussed some tools that allow you to more effectively use your time on the computer and online, there are other valuable tools that are more tangible and hands on that you will want to invest in for your small business.




It’s essential when you start a new business that you are able to get the word out to your potential customers and let them know what you are offering.  The best way to do this is through an effective advertising campaign.  Utilize all options for your business advertising; print ads, flyers, online ads, trade shows, and any other tool that presents itself as an option to help you advertise your business.  Don’t think of the expense when you spend money on advertising.  This is one investment that will provide a great return.


Payment Hardware


In the current business world, much of payments are made either online or with credit cards.  There’s a good chance that most of your clients or customers will want the option to pay you with a credit card.  For this purpose, you will want to invest in the best credit card processing terminal and software that allows you to take payments from your customers.  Shop around and ask other business acquaintances for which processing company they prefer.  The company that provides the best processing service should also offer you the best credit card processor terminal, and may even have the best wireless credit card processing terminal available for your use.  Solid payment hardware is essential to running a successful business.


Good Reputation


This ties into the type of product and the quality of the product you are selling.  Word of mouth is a great advertising tool once you get a customer base.  If your customers are telling their friends that the service or product they received was just okay, it’s not likely that their friends will come to you for service.  But if they rave about the quality of your product, this is a great way to bring in new customers.  You develop a solid reputation by offering a quality product and always providing your customers with the best customer service they can find.  Make it worth their while to talk to their friends about you, and you will have new customers almost instantly.


When you start a new business, you want to make the right investments.  If you are going to spend money to help your business run more efficiently and to broaden your customer base, make sure that you are doing it on the right things.  Take advantage of as many free online tools as you can, and then invest your money wisely in things that will help your business to succeed.



credit card processor

Things you must have for you small business.

Why You Should Go From A Cash-Only Business To A Credit Card Business

Do you own a small business that is currently set up to take cash-only payments? If so, then you may be hurting your chances of becoming more successful and drawing a wider customer base. While there is little doubt that cash will always remain a viable form of payment, it is a fact that many customers prefer the security and convenience of paying with a credit card. If you don’t get your business set up to take credit card payments, then your competitors will likely have an advantage over you and you may discourage customers from purchasing your merchandise or services.


If you want to make your business more competitive and give yourself a greater chance of increasing your profits, then you should seriously consider setting up a merchant account such as a merchant services Visa Amex or merchant services Visa MasterCard account. American Express, Visa, and MasterCard are some of the most well-known credit card giants out there, so it would be wise for you to set up your business so that you can accept credit card payments from these companies.


Level the playing field with merchant services


Everyone is painfully aware that the economy hasn’t returned to healthy levels, and as a result small and large businesses alike are struggling to get by. If you want to make it in this current cut-throat business economy, then it is important that you level the playing field so that competing businesses don’t have an edge over you. That is why you should open up a merchant services Visa account and purchase the equipment and software that you will need in order to accept credit card payments from your customers.


Benefits of setting up a merchant account


If you set up the best merchant services Visa MasterCard account or the best merchant services Visa Amex account, you will undoubtedly experience some very worthwhile benefits. Some of these benefits include:


•             Ability to offer services and products to a wide variety of customers

•             Ability to access funds promptly

•             Ability to sell products online

•             Ability to provide secure transactions for your customers

•             Ability to accept credit card payments via phone

•             Ability to capture information about your customers’ spending habits

•             Ability to take out cash advances for your business needs


Ability to offer service and products to a wide variety of customers


If you want your business to truly be successful, then it is wise for you to try and appeal to a wide customer base. One way that you can appeal to a greater number of people is by offering flexible payment options through the best merchant services Visa account you can find. If you increase your customers’ payment options, then you will inevitably increase your customer base and give your business a better chance of increasing its profits.


Ability to access funds promptly


You may be under the impression that it will take a long time to access your funds if you accept credit card payments. However, most credit card payments go through very quickly and will sometimes show up in your merchant services Visa account the next day. The actual credit card authorization process also happens very quickly, so accepting credit card payments won’t require a lot of patience on the part of you or your customers.


Ability to sell products online


If you plan to sell any of your products online, then you absolutely must set up a merchant services Visa Amex account or you won’t be able to take online payments. Obviously your customers won’t be able to pay with cash or checks if they purchase from your online website, so if you want to take advantage of the ever-growing world of online purchasing and selling then you need to set up a merchant services Visa account right away.


Ability to provide secure transactions for your customers


A quality merchant account will allow you to take credit card payments in a very secure way. Whenever you take a credit card payment, you are dealing with very sensitive information that thieves would love to steal. That is why it is so important to keep your customers’ credit card information as safe and secure as possible. This goal can be accomplished with a reputable merchant services Visa MasterCard account. If your customers feel like you offer very secure credit card payment methods, they will be more likely to purchase from you instead of competitors.


Ability to accept credit card payments via phone


Many small businesses don’t operate out of one location, which can make it tricky to accept credit card payments for goods or services sold. With the right merchant account you will be able to accept credit card payments over the phone in just a few simple steps. All you have to do is dial a specific number that the merchant account will provide you with, and then follow the prompted steps to enter the customer’s credit card information and the amount of the transaction. The merchant account will take care of the rest for you, including authorizing the credit card transaction and depositing the funds into your account. As you can see, this is a very convenient way for small, traveling businesses to accept credit card payments remotely.


Ability to capture information about your customers’ spending habits


If you can analyze the spending habits of your customers, you can target your products and advertising to their specific wants and needs. Based on the information that you receive from credit card transaction reports, you can work with your merchant account services provider to set up a reward program for loyal and returning customers. These types of advertising and rewards techniques can help you to gain an advantage over your competitors and secure the loyal business of your customers.


Ability to take out cash advances for your business needs


Some merchant accounts can offer you cash advance loans if you don’t want to take out a traditional loan for your business. Typically there are no application fees or closing costs for these cash advances, and the merchant services provider will usually take a percentage of your company’s credit card transactions as payment for the cash advancement.


If you are looking for ways to improve your profits and out-sell your competition, one of the best ways to achieve this goal is by setting up a merchant account so that you can take credit card payments.

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Why you should incorporate credit card payment processing into your business.

How A Merchant Visa Account Benefits Both Businesses And Customers

Long gone are the days when a business can be successful with the limited ability to accept only cash or check payments.  In today’s ever changing marketplace, many businesses are finding that having the ability to process credit and debit card payments is essential to the overall success of their business.  With over 2 billion Visa cards being carried by consumers all over the world, businesses would be wise to tap into this market by opening a merchant visa account.  By locating the best merchant visa account provider possible and opening an account, businesses can expand their business locally and to customers worldwide.   How Paying By Credit Card Benefits Customers   One of the biggest reasons to accept Visa payments is to give consumers what they want; and what customers want is to pay by credit card.  In fact, over 135 billion credit card transactions were processed in 2011.  Obviously, if you are a business owner, not accepting credit card payments is poor customer service.  Consumers use credit cards for several reasons.  Some of the reasons reported by consumers include the fact that customers often:   •             Don’t carry cash •             Need to buy on credit •             Want to protect against fraud •             Find credit cards to be more convenient •             Need to build credit history   All of these reasons have led to a global surge in credit card usage.  Merchant Visa account services have become an essential part of doing business today.   How Credit Card Payments Benefit Businesses   Credit card usage benefits more than just consumers.  Some of the benefits available to businesses as a result of establishing a merchant Visa account include:   •             Increased credibility •             Increased sales •             Improved customer service •             Reduced wait time for customers •             Easier accounting   A more in depth look at these benefits makes the reasons for finding a merchant Visa account provider even clearer.  The first benefit, increased credibility, cannot be overstated.  With credit card payments becoming so common, consumers may question the validity of any business that does not offer this service.  For this reason small businesses may be particularly benefited by the best merchant Visa account.  By advertising the Visa logo, either on their storefront or webpage, they can automatically improve their image and customer confidence.   The benefit of increased sales may be due to several combining factors.  The first may be due to the ability of businesses to harness the power of the internet.  The internet has greatly expanded today’s marketplace.  To truly build a business today, it has become almost essential that businesses create an online presence.  With over 2.1 billion internet users worldwide, the number of potential customers expands exponentially when a company joins the internet marketplace.  Another reason that merchant Visa account services have become so essential for business to increase sales is due to the way consumers often use credit cards.  The Visa Payment Panel Study reported that when customers use cash they spend an average of $17.  When a debit card is used, they spend an average of $42.  When they pull out their credit card, they spend an average of $66.  Obviously, the larger the transaction, the more profit for businesses.   Furthermore, customer service is often improved when a business has the ability to accept credit card payments.  Not only is this due to the fact that credit cards are the preferred form of payment for many consumers but they may also increase the speed in which people can be served thereby reducing wait time.  Nobody likes to wait in lines for long periods of time.   Many people have experienced the frustration of waiting in a line while the person in front slowly counts out exact change.  With a credit card payment, a quick swipe of the card often concludes the transaction and keeps business moving.   Businesses are also benefited by the increased efficiency and ease of accounting offered by a merchant Visa account provider.  With credit card purchases you automatically generate an accurate paper trail of transactions.  Additionally, transactions are often processed much quicker.  In fact, most Visa transactions are settled in anywhere from 24 to 72 hours.  This is a huge improvement over the seven business days typically needed to settle a transaction done by paper check.  Businesses can also feel secure in knowing that a credit card transaction cannot bounce like a check can.  Moreover, when a business opens a merchant Visa account, they can enjoy secure, efficient payment transactions that never require a trip to the bank.  Additionally, businesses can also sign up for other services through their merchant account including other types of payment processing solutions and unsecured business loans.   How To Get Started   Business owners that have decided to start enjoying the benefits of merchant Visa account services can do so relatively quickly and easily.  The process can be accomplished in three easy steps:   •             Understand fees and rules •             Open a merchant Visa account with a bank or online processor •             Obtain Credit Card Processing Equipment   It is important that businesses research their options thoroughly before choosing a merchant Visa account provider.  Fees vary by provider and can be drastically different from one company to another.  Some common fees include discount and annual fees.  Many companies also charge a per transaction fee that ranges from 20 to 50 cents.  It is also important for businesses to understand that it is a violation of most merchant Visa account agreements to pass these fees on to consumers.  If a business wants to enjoy the benefits of accepting credit card payments, they will have to pay for it.   Businesses then have the option to open an account with a traditional bank or with an online payment processor.   Banks and other financial institutions usually require an application and often have specific geographic location parameters or annual revenue minimums for acceptance.  Other merchant Visa account providers that can be contracted with online may have less strict criteria for acceptance.  On the other hand, online processors can be a great option for businesses that only conduct business online.  Many consumers have become familiar with the names of the largest online processors and have grown to trust recognized companies.   Finally, to enjoy the benefits of the best merchant Visa account services, additional equipment for your business must be obtained.  This equipment often involves the use of a card reader that is attached to a modem.  This modem allows for instant credit verification at the point of sale. It should be understood, though, that the business is responsible to check for identification to verify the card and the cardholder.   Conclusion   For businesses to be successful today they need to be able to accept debit and credit card payments.  With the many benefits they provide to both customers and businesses, merchant Visa accounts have become a staple in the economy today.  Any business that is serious about creating a thriving enterprise both in local storefronts and on worldwide web pages may find that the key to their success is first turned by opening a merchant Visa account as part of their essential business plan.

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How a visa merchant account can help both your business and customers.

Advantages Of Processing Credit Cards By Phone

Modern shoppers have slowly ebbed away from paying for goods and services with cash and checks, and they have gravitated instead towards paying with plastic. This has presented a bit of a challenge to some small businesses, because purchasing credit card processing software and hardware can cost quite a bit of money up-front.


In some cases, your company’s annual profits may not justify the additional cost of purchasing credit card processing machinery. Or, you may operate a business out of your home or a small office that won’t support bulky credit card processing equipment. If this sounds like your situation, you will be happy to know that you have the option of processing credit card transactions by phone. Not only will this help eliminate the need for purchasing costly equipment, but it will also allow you to conveniently accept customer credit card payments no matter where they are located or where you are located.


Benefits of processing credit cards over the phone


As a business owner, you are undoubtedly looking for ways to grow your business and increase your profits. One of the best ways to do this is by offering your customers quality products and allowing them to pay for those products in a way that is convenient to them. Here are some of the ways that the best telephone credit card processing can help you to achieve these goals:


•             Greater convenience

•             Payment flexibility

•             No need to purchase expensive equipment


Greater convenience


By using the best telephone credit card processing services, you will make it more convenient for your customers to purchase from you. Let’s face it, if your company doesn’t have a way to accept credit card payments you will probably end up losing business because that is how most people prefer to pay. Not only is it easier for customers to pay by credit card, but they also have the option of earning rewards points on their credit cards. They can’t earn these same rewards points if they pay with cash or a check, so adding the convenience of telephone credit card payments will help to boost your business.


Payment flexibility


The flexibility of telephone credit card processing is especially helpful to companies that don’t work out of one location, such as consulting businesses, cleaning companies, repair and service companies, or any other company that can benefit from being able to take credit card payments over the phone. There are many different quality telephone credit card processing companies that can help you get set up to take credit card payments over the phone for the convenience of both you and your customers. If you want to ensure that you get the service and reliability that you need, then you will need to take some time to narrow down your options and choose the best telephone credit card processing companies you can find.


No need to purchase expensive equipment


Of course one of the greatest benefits of taking credit card payments over the phone is that you don’t need to have a physical location that is equipped with checkout terminals and expensive credit card processing equipment. Instead, you can keep things simple and set up an account with a reputable telephone credit card processing company that will allow you to take credit payments quickly and easily over the phone. This means that you won’t have to fork out a lot of money in advance just to be able to take credit card payments, which can help you to save money and focus on growing your business without the added expense of credit card processing equipment.


How to set up your business to receive credit cards over the phone


Luckily, getting set up to accept credit cards over the phone is very simple because telephone credit card processing companies will walk you through the process. Before you decide which telephone credit card processing companies to work with, make sure that you do some research to find out what specific telephone credit card processing services you want to have. Not all telephone credit card processing companies are created equal, so be sure to compare prices and services to make sure that you are getting the best deal available.


Once you choose a company that you want to work with, they will have you set up a merchant account so that you can accept credit card payments. You will then be given a phone number that you will call each time you want to use the company’s telephone credit card processing services. You will then be guided through a prompt system that will have you enter the credit card number and the amount of the purchase via your phone. The transaction will be either accepted or declined while you are on the phone, so you will have confidence in the validity of the transaction right away.


Tips for choosing a telephone credit card processing company


If you want to receive the best telephone credit card processing services you can get, then you need to be picky when you are choosing a processing company to work with. A few things that you should consider when looking for the right processing company include:


•             Hours of business

•             Customer service

•             Rates


Hours of business


If you plan on being open for business during specific hours, then you will need to be sure that the telephone credit card processing company you choose to hire is also open during those hours so that you can take payments whenever you need to. This is especially important if you plan to take orders 24/7, because you will need a processing company that will be available during your business hours.


Customer service


When it comes to choosing a telephone credit card processing company, customer service can’t be emphasized enough. You will want to make sure that the company you choose to work with has plenty of customer service staff who will be available to help you with any questions or credit card processing problems that you may run into. For the sake of your business, they will need to be competent and able to resolve any problems quickly and accurately.




Before choosing a telephone credit card processing company, make sure that you check their rates so that you can get the best deal possible. If you keep these tips in mind you should be able to find a great telephone credit card processing company to hire.


Alternative Solutions


Some businesses require alternative solutions for accepting payment. It may be important to establish an online payment gateway service in order to be able to process payments online. In addition mobile credit card processing services are great for sales agents that meet their clients in person rather than talking to them over the phone.

mobile credit card processing

The advantages of processing credit cards by phone.

Everything Small Business Owners Need To Know About Credit Cards

Choosing the best credit cards accepting service for your small business is a big decision.  You can’t make this decision hastily or without adequate information.  If you do a little research before you choose with payment processing company you want to sign up with, you’ll be more certain to get a good value for your money and serve your customers in the way they deserve.


Some Facts About Credit Card Use


There was a time when credit cards were very unusual forms of payment.  Credit cards as we know them now were only introduced in the mid twentieth century.  Very few people carried them on a regular basis or used them for routine purchases.  Many businesses wouldn’t accept credit cards because of the many steps required for credit cards accepting payments.  Within just a few years, the number of credit card users rose significantly; by the 1980s it was common for most American adults to have at least one credit card in their name.


Today, there are estimated to be 609.8 million credit cards held by customers (“The Survey of Consumer Payment Choice,” Federal Reserve Bank of Boston, 2010).  As of 2008, the average credit card holder had 3.5 cards in their name (“The Survey of Consumer Payment Choice,” Federal Reserve Bank of Boston, 2010).  Even though debit cards now are now one of the most common forms of payment – if not the most common – people still love the convenience and ease of use associated with credit cards.


The Importance of Credit Card Payments


Given how many people own credit cards and use them for many of their most of common purchases, all businesses should seriously consider having a payment system set up that allows them to accept credit and debit cards.  Whether you sell retail items to customers in a traditional brick and mortar store front, do business entirely online, or operate a production facility that sells in volume to clients, you’ll need one of the best credit cards accepting payments systems available today.  Large percentages of your revenue will come via credit card payments; you need to have a system of payment and processing set up before you open for business.


The choices you make regarding the method of credit cards accepting you’ll use depends in part on how your business is run.  If you are going to have a storefront location where customers or clients can pay for goods and services then you’ll need a credit card terminal integrated with your point of sale system.  If you do all your business online, you’ll have to arrange for online payment processing.  Once you decide that you need a small business credit cards accepting system, you’ll need to complete a series of steps before your system is ready to accept payment for the first time.


The Different Types of Payment Terminals


You’re probably already familiar with traditional credit card terminals.  A merchant or customer will swipe the credit card being used for payment; often, a series of prompts must be followed before the payment is complete.  The terminal communicates with a central system that tells you whether the card has been approved or denied.  Some traditional credit card terminals print receipts, others don’t.  Currently you can expect to pay between $90 and $130 for one of these terminals.  They can be bought at any business and office supply store or from a number of online vendors.  Larger, more complex terminals and processing equipment can be bought or leased from your payment processing company.


Wireless credit card terminals are used by taxi drivers, restaurateurs, food cart owners, and other merchants who don’t have the room for a traditional terminal or who do business in non-traditional settings.  A wireless terminal can do all the same things that traditional terminals can and offer certain business owners greater flexibility in terms of what forms of payment they can accept.


Thanks to advanced mobile computing technology, it’s now possible to turn your smart phone or tablet computer into a credit card terminal.  All you need to do is download a payment app, purchase the hardware that reads a swiped card, and you’ll be set to go.  The card reader hardware is very compact; the smallest ones are only a little more than an inch square.  If you vend your products at a lot of events or other variable locations, this is an ideal way to accept payments.  Like traditional and wireless terminals, these mobile terminals charge merchants a small usage fee.  You’ll want to compare fee rates before choosing a service.


If you do any business online, you’re going to need what’s called a virtual credit card terminal.  A virtual terminal processes and accepts payments made electronically, usually via a merchant’s website.  These terminals have some additional functions that others don’t.  For instance, it’s possible for customize the terminal to apply taxes and discounts or set up recurring payments.  If you intend to sell things through your business’s website, talk with your website designer about how the credit card payments will be managed.


Steps to Prepare Your Credit Card System


Once you’ve decided what kind of terminal you want to use, you’ll need to get it set up with a small business credit card processor.  These centers are typically affiliated with banks or with the credit card companies themselves.  Arrange to speak with a representative, preferably one that specializes in working with small business owners.  The best small business credit cards accepting agencies will have many skilled representatives who can guide you through the set up process.


You are probably already aware that there are credit card processing fees associated with accepting credit cards.  Processing and acceptance fees will be applied on a per purchase and/or per month basis.  If you’ve opted to lease your card reader equipment you have to be prepared for this expense, too.  Ask for a point by point cost breakdown from your representative.  Make sure you understand what each fee is, how much it is, and how frequently it has to be paid.  Once you sign the agreement, you’ll be ready to go!


All businesses, large or small, need to decide if credit cards accepting is right for them; given that credit and debit cards are such frequently used forms of payment, it may be the case that you can’t afford not to.  You’ll need to do some planning before your system can be set up.  Once that’s completed you’ll be ready speak with a representative from a bank or other card processing center.  After all that’s taken care of, you’ll be ready to greet your customers!

credit card processing fees

Things you should know about credit cards.

Getting Your Company Equipped With Credit Card Processing

In this day and age, plastic has become the new currency of the United States.  It has been reported that approximately 60 percent of all retail purchases are made with a debit or credit card.  Since more and more businesses are accepting these alternate forms of payment, many people find it more convenient to simply carry their cards with them, rather than bother with cash or checks.  Many businesses have stopped accepting checks altogether because of the added hassle of processing.


Using your credit cards is also a great way of tracking your expenses.  With 24 hour online access to your credit card statements, you have a detailed report of all of your spending transactions.  Due to this influx of credit card shopping, it is almost a necessity for any business to incorporate the best credit card merchant processing services into their point of sale.  Whether it is at the store or online, allowing credit card transactions is an important detail in the daily operations of your business.  By opening up other alternative forms of credit and debit card processing, such as mobile devices, you can continue to grow your businesses.


It is not enough to simply process credit and debit cards within your store.  In this time of cyber mania, many people do their shopping from home, either on their laptops or smart phones.  The new trend in credit card payment processing is setting up online and mobile processing capabilities for your business.  When setting up credit card merchant processing services for your business, there are several different options that are available, such as:


Online Processing


The Census Bureau of the Department of Commerce reported that online transactions exceeded $194 billion dollars last year alone.  If your business does not have the best credit card merchant processing option available for your customers online, you are missing out in additional revenue for your company.


While the holidays are quickly approaching, many people prefer to complete their holiday shopping online.  In fact, many people report that they do the majority of their shopping over the internet.  By allowing people to bypass the crowds, traffic, and hassle, online shopping offers a convenient way to purchase your items from the comfort of your home.  Not only that, but your items are delivered to your doorstep from anywhere in the country.


Online exposure introduces your product to an entire population of people that might not otherwise see your merchandise.  Even if you are limited to one store front, with an online presence you can complete sales transactions from across the country.  By enabling your business to accept credit and debit card payments online, you are able to compete with other businesses in your field from around the world.


Mobile Processing


With advancements in mobile applications being continually upgraded, the options that are available through your smart phone seem limitless.  Not only can people make payments over their smart phone, but they can also accent payments with their mobile device


One of the newest trends in credit card merchant processing is the ability to accept payment from your mobile device, including tablet, smartphone, or another piece of electronic equipment.   Wherever you go, you can set up a virtual point-of-sale application that can process credit card transactions in real time.  All you need is a Wi-Fi connection or a 3G network in order to process the payments.  It is now possible to take your business with you wherever you go.  Your customers will be impressed by your advanced technology.


Creditors, financial institutions, and other financial companies are realizing the benefits of allowing members to pay their bills over their mobile device.  Some companies have downloadable mobile applications that will allow you to access your information quickly and easily.  Not only can you view your monthly statement, but you can make your payments, and be directly connected to a representative if needed.


Although mobile processing may be one of the latest trends in credit card payment processing, it is still relatively inexpensive.  With its ease of use, mobile processing is a very desirable option to increase your business.


Wireless Processing


Years ago, the credit card machine required a phone line to transmit purchase and credit transactions.  When you swiped a card, the information traveled via phone line to the processor, and the transaction was completed.  These days, transactions can be completed with no phone line needed.  Wireless processing is significantly quicker than using a landline, giving your customers the added benefit of getting their transaction processed fast.  This innovative way to process transactions opened up a wealth of possibilities when it comes to allowing your customers to purchase with a credit or debit card.  With a wireless processing unit, portability is key.  These machines are essential for fairs, trade shows, or any business that conducts purchase transactions where a phone line isn’t available.


Retail Processing


It’s no surprise to most business owners that having a credit card processor in their store front is absolutely essential in running their business.  Hardly anywhere you go these days will tell you that they don’t accept credit cards.  Although some merchants may choose to not accept certain credit cards from certain financial institutions, they most certainly accept some form of plastic payment.  Your retail credit processing system should be easy to use.  This will translate into a speedy and wonderful experience for the customer.


Telephone Processing


There are still people out there who are unfamiliar with using a computer.  With the looming threat of identity theft and credit card fraud, some people are hesitant to pay with their credit card online.  Although most online transactions with reputable companies are secure, some still find it safer to pay their bills either over the phone, or by sending their payment through the mail.  Also referred to as MOTO, Mail Order Telephone Order payments are easy to do.  If you don’t have access to the internet or a computer, then you can simply call in your payment and everything will be taken care of for you.


With all the new advances in digital and wireless devices, it is an exciting time to be a business owner.  The best credit card processing companies are always finding new and fascinating ways to bring exceptional service to their customers.

credit card processing

How to equip your company with credit card processing.